2026 Seminars and Presentations

Explore what and who's to come during the morning hours of Shed Builder Expo.

All seminars are first-come, first-serve so pre-register online today or arrive early Wednesday, September 23rd to secure your spot at one of our 18 educational seminars.

Ten Core Commitments for Success in the Shed & Carport Industry

Charles Hutchins - Shed Coach, Shed-N-Carport Pro

Learn the true money-making activities it takes to be successful in shed sales by handling objects, lead tracking and follow-up, and referrals. Tips and tricks for lot signs, sticking out from the competition, and avoiding distractions. 8am Wed 9/23 and 9:30am Thu 9/24

From Chaos to Control: Six Essentials of a Healthy Business

Steve Byler - Shed Advisor

Many businesses reach a point where they feel stuck. What got them here won't get them there. More sales create more stress, more employees create more complexity, and the founder / owner becomes the bottleneck. Learn from a proven framework used by thousands of entrepreneurial companies to strengthen the six critical areas of every business to gain practical tools to simplify operations, align your team, and create a business that delivers better results with less frustration.

9:30am Wed 9/23

Sell More Sheds with Digital Tools

Caleb Becker - Digital Shed

From Lot to Close: How to use digital tools, AI implementation, and automations to increase sales in the outdoor structure industry. This will cover topics like CRM, sales scripts, AI Tools, and email marketing plus a Q&A and interactive sales role-play. 8am to 10:30am Thu 9/24

From Craftsman to Business Leader: The Seven Shifts that Create More Profit, More Freedom and Less Chaos

Steve Byler - Shed Advisor

The business you've built will only grow as much as you do. Learn the seven leadership shifts that helps business owners stop doing everything themselves, build stronger teams, improve profitability, and create the freedom they started the business to achieve. 8am Thu 9/24

Why Your Shed Business Owns You - And the Three Fixes That Set You Free

Carolyn Miller - Structure Stuido by CSM Synergy

You started your business for freedom. So why does it feel like it owns you? If everything still runs through you, you've hit the three bottlenecks that stall almost every company: systems that live on a whiteboard, sales that get winged, and a team that can't move without you. Carolyn Miller — 18 years in construction sales and $150M+ sold — breaks down the three fixes, with practical steps you can put to work the week you get home. 8am Thu 9/24

From Chief Everything Officer to Leader: People Skills for Shed Business Owners

Carolyn Miller - Structure Stuido by CSM Synergy

A shed business isn't one team — it's dealers, shop crew, office staff, and drivers. Each one needs to be led differently. In this session, Carolyn Miller — who built and led a 12-person sales team through $150M in construction sales — teaches the leadership foundation that works across each and every team: setting expectations that don't need babysitting, having hard conversations that don't blow up relationships, and building accountability into a rhythm instead of a confrontation.

9:30am Thu 9/24

Integrations Accelerate Your Business

Jalon Yoder - Twin City Barns, Sean Taylor - Max Steel Buildings, Ben Eichsteadt - EZ Pay Buildings, Tristan Klesick - CAL Software

How connecting QuickBooks, 3D configurators, RTO, inventory, production, and delivery creates a faster, more efficient operation. A practical conversation filled with ideas you can take back and apply to your own businesses. 8am Wed 9/23

Insurance in the Shed Manufacturing Industry

Rusty Barrett - The Barrett Group

Discussion on the state of insurance in the industry and the solutions available. 9:30am Wed 9/23

The Foundation Framework: Sustainable Sales Strategies that Work

Justin Gallo - 360 Consulting

A breakdown of the four pillars of a great sales organization and how to apply them to grow your business. 8am Thu 9/24

Beyond the Business: Starting or Scaling your own RTO Company

Ryan Carbrey - RTO Partners

If you've ever considered starting your own rent to own portfolio or scaling an existing one, this session is for you! Companies often reach a point where they want to create a new stream of revenue with the work they are already doing, or they want to scale a stream of revenue they already have in place. In regards to rent to own - RTO Partners was created as a solution to these needs. Join us as we discuss capital, contract liquidity, compliance, and contract management. 8am Wed 9/23

Stop Wasting Ad Spend: How to Convert Digital Shed Leads Before They Ghost You

Joe Ignace - Velocity 360

You’re paying for ads and 3D configurators, so why do leads vanish the moment they hit submit? This high-impact session delivers a blueprint to unlock 60%+ lead response rates using modern multi-channel engagement. Walk away with the exact conversion benchmarks you need to stop guessing your ROI and start closing more sheds. 9:30am Wed 9/23

IdeaRoom: Raising the Bar with AI

Dan VanOrden - IdeaRoom

The shed industry's leading design and sales platform just got smarter. In this session, IdeaRoom CEO Dan VanOrden walks through how IdeaRoom is putting AI to work, from faster, more responsive service to new capabilities already running inside the platform. This is a full look at where IdeaRoom is today, what's changed, and where it's going next. Whether you're an existing customer or exploring your options, you'll leave with a clear picture of how IdeaRoom is setting the standard for this industry and what that means for your business.

How Do You Utilize Color to Create Eye-Catching Sheds?

Ruthanne Hanlon & Jamie White - Pittsburgh Paints

An eye-catching shed that grabs a potential customer’s eye on the roadside is an invaluable tool for your shed lot. PPC Color and Shed Experts Ruthanne and Jamie will walk you through recent trends, how you can appeal to customers through curated and custom color palettes, and review how color can help optimize your lot through inventory management and consolidation. 9:30 Thu 9/24

How to Succeed in the Shed Business

Kelly & Meredith Moore - Kelly Moore Sheds & Marketplace

Kelly Moore Sheds & Marketplace in Williamsport, Maryland, isn’t your typical shed sales business. Besides sheds, there are antiques for sale and cement lawn ornaments. They have a woodcarver’s shop, and they sell Big Green Egg grills. Inside the headquarters, you’ll find jellies, jams, seasonings, more grills, Dutch ovens, cookbooks, hardwood lump charcoal, and many other products for sale. And it’s all part of the owners’ strategy. During their presentation, Kelly and Meredith Moore will share the unique way they’ve succeeded in the shed business.

8am Wed 9/23

Understanding European Lumber

Tom Merkert - Capital Forest Products

Gain a better understanding of European lumber and how it compares to domestic and Canadian products. This session will explore the species of trees, the manufacturing process from forest to finished lumber, and the logistics of importing European lumber into the North American market. 9:30am Wed 9/23

The ADU Zoning Maze

Aaron Weaver - ITH Group

For shed builders, pivoting to the backyard ADU (accessory dwelling unit) market should be easy. You already know how to construct a quality structure. You have the skills, the equipment, and the reputation. So why aren’t more shed builders capitalizing on this? The answer is zoning. This presentation will help you start to navigate the ADU zoning maze and tap into this market opportunity. 8am Wed 9/23

Soft Market, Solid Profit: Inventory, Overhead & Cash Strategies for Shed Builders

John Zook, Business Advisor – Gehman Accounting

When sales slow down, the shed builders who survive aren't the ones who cut the hardest — they're the ones who manage the smartest. This session cuts straight to the goal that matters most: profit. We'll walk through how to protect your margins when demand cools, keep inventory lean without starving production, trim overhead without gutting your operation, and — most importantly — build and protect the cash that carries you through the slow stretches. 8am Thu 9/24

What to Know Before You Grow

Verlon Miller - Gehman Accounting

Growth is exciting, but growing faster than your systems, people, facilities, or cash flow can handle can create serious challenges. Verlon Miller will examine the practical considerations shed builders should address before expanding by preparing for increased inventory, production, and sales volume, evaluating capacities, managing cash-flow needs, and cultivating a healthy mindset toward growth. The goal is to help you recognize what your business needs before taking the next step—and grow in a way that is intentional, sustainable, and profitable.

9:30 Thu 9/24